Shanghai Different Advanced Material Co., Ltd.
 

Shanghai Differert Advanced Material Co., Ltd. (abbreviated as "Differert") was founded in 2003. It is a state-owned high-tech enterprise established through the relocation, investment, and transformation of Shanghai No.10 Chemical Fiber Factory-China's first professional polyester staple fiber manufacturer, which was founded in 1966-by Shanghai Textile (Group) Co., Ltd. The company is now directly under the administration of Orient International (Group) Co., Ltd. Located at No.58 Jian'an Road, Fengjing Industrial Zone, Jinshan District, Shanghai, the company has a registered capital of RMB 70 million, covers an area of 126 mu (approximately 84,000 m²), employs over 230 staff, and has an annual production capacity exceeding 30,000 tons. 

1

 

 

23 +

Years Experience

84,000 m²

Factory Area

230 +

Employee

30,000 tons+

Annual Production Capacity

The factory is equipped with four domestically advanced flexible production lines for polyester staple fiber spinning and post-treatment. In addition to conventional fibers, the company primarily produces six major categories of polyester staple fibers: fine-denier, shaped-profile, modified, functional, colored, and eco-friendly products. Ecological and green design principles are incorporated into product development, with full consideration given to environmental impacts throughout production, transportation, packaging, and usage. The company actively promotes collaborative innovation integrating government, industry, academia, research, and application, and coordinates resources across the upstream and downstream supply chains. Annual R&D investment accounts for no less than 5% of sales revenue, ensuring flexible and diversified production capabilities.

 

 

Our Product

In terms of product offerings, the company names its series after the first character of its corporate name and has launched four major fiber categories:

Conventional Series

The Conventional Series focuses on specialty fibers for vortex spinning and other advanced processes;

Functional Series

The Functional Series specializes in functional fibers such as coffee-charcoal blended varieties;

Simulation Series

The Simulation Series produces shaped cross-section fibers including cross-shaped profiles;

Dope-Dyed Series

The Dope-Dyed Series offers a full range of colorful dope-dyed fibers.

 

Physical Recycled PSF
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Product Application

Differert's products are widely used in various apparel, home textiles, high-speed rail, domestically manufactured aircraft, branded automobiles, astronaut suits, and high-end yacht cover fabrics, among other applications.

Our Certificate        

In terms of qualifications and certifications, the company has been honored as a National "Little Giant" Specialized, Refined, Distinctive and Innovative Enterprise, a National Torch Program Key High-tech Enterprise, a National "Green Factory", a National Intellectual Property Advantage Enterprise, and a Shanghai Brand-leading Benchmark Enterprise. It has also been selected as one of the "100 Famous Brands of Shanghai Industry in a Century". The company has obtained certifications from the Ministry of Industry and Information Technology for Green Factory, GRS (Global Recycled Standard), OEKO-TEX eco-textile certification, Shanghai Brand certification, Intellectual Property Management System certification, as well as Quality, Environment, Occupational Health and Safety, and Energy Management System certifications. It holds 31 authorized patents and 33 registered trademarks, and has participated in drafting 1 national standard and 18 industry standards. Its scientific achievements continue to emerge, winning a Second Prize of the National Science and Technology Progress Award, a Second Prize of the National Technical Invention Award, a First Prize of the Science and Technology Progress Award from the China Textile Industry Federation, and a First Prize of the Shanghai Science and Technology Progress Award, among many other honors.

Production Market

With Shanghai as its home base, the company has established a comprehensive sales network covering East China, South China, North China, and other regions. Its products are exported to more than 20 countries, including Japan, South Korea, Turkey, Mexico, Germany, and the United States, with sales concentrated mainly in East China, North China, and South China. The company adopts a "small-batch, multi-variety, quick-response" marketing model, adhering to product differentiation, service differentiation, and strategic differentiation. It follows a path of specialized, refined, distinctive, and innovative development, and has successfully transformed from a low-end manufacturing model focused on "production + processing" to a high-end intelligent manufacturing model centered on "technology + service". The company implements a differentiated brand strategy, building a multi-brand marketing system that includes "Hengda", "Kusima", "Lüdilun", and "Baolai". Differert has established strong partnerships with well-known brands such as Luolai Home Textiles, Decathlon, Anta, Uniqlo, and IKEA. Its products are widely used in apparel, home textiles, high-speed rail, domestically manufactured aircraft, branded automobiles, astronaut suits, and high-end yacht cover fabrics. The company is a leading player in China's domestic differentiated polyester staple fiber new materials sector, enjoying high visibility and significant influence in the domestic market.

 

Our Service

 

In terms of service philosophy, Different has successfully transitioned from a traditional "production + processing" model to a refined high-end "intelligent manufacturing" approach centered on "technology + service", establishing a full-process service system covering pre-sales, in-sales, and after-sales.

 

During the pre-sales stage, the company adopts a dual-driven strategy of "order-based service + forward-looking R&D", providing customized solutions to meet individual customer needs. Sales personnel conduct in-depth market research and provide timely feedback, while collaborative innovation with multiple research institutes and universities bridges the gap between academia and industry. With annual R&D investment accounting for no less than 5% of sales revenue, the company ensures that product development accurately aligns with market changes.

 

During the in-sales stage, Different leverages its four flexible production lines to achieve small-batch, customized, and high-value-added production. At the same time, through full-process control via Quality, Environment, Occupational Health and Safety, and Energy Management Systems, green R&D and green processes are integrated throughout the entire product lifecycle.

 

In terms of after-sales service, Different establishes a "one-file-per-customer" record system, conducts regular technical visits to assist clients in resolving technical difficulties encountered during fiber processing, and incorporates end-user usage feedback into the iterative R&D loop for continuous product improvement.

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